Gucci Bloom

12.05.17 beauty, fashion los angeles

“If you look the right way, you can see that the whole world is a garden.”
Frances Hodgson Burnett, The Secret Garden

Let me just start this off by saying I was never one for floral fragrances. Or floral anything to be honest. I was always against anything that seemed overly feminine. But fast forward a few years where I start wearing dresses and florals and such, and then enter Gucci Bloom. Not unlike any other floral fragrance I’ve smelled, there’s a depth to it that’s hard to fully describe. But when you smell it, you will notice it immediately. And when Gucci gives you the opportunity to play with a fragrance who’s campaign is all about an abundant beautiful garden, a type of Eden, you go full force into the whole world that the fragrance creates. And trust me, it’s incredible. I’m not sure how I’ve lived all these years of my life without flowers around me, in every corner, but I’ve fallen madly in love. The garden, to me, always seemed too perfect, too manicured. And I like a little mess to everything. So that’s what I’ve created here. The garden meets my life. A story about my day with Gucci Bloom. From sleep to wake, from moving to stillness, I hope you’ll dive headfirst into this world with me. It’s wild and it’s magical.

photos by caylon hackwith

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  1. Cristina says on 12.14.17

    Love the creative direction and the photography of this post the light is amazing. ❤️